Opening a successful bar – your complete guide

Are you dreaming of opening a successful bar? Wondering where to start, which steps you need to take to open a bar, what the latest trends in the industry are, or what budget is needed to get started? In this guide we will answer all your questions related to open a bar.

Regulations and certificates

Before you can officially open your bar and welcome your first customers, you will need to complete a number of administrative procedures. These varies depending in which country you are going to operate in. To avoid unnecessary delays in your project take your time and find out which regulations and certificates you need to have to open a bar.

Conduct a market research

Before deciding on the type of bar you want to start, it is advisable to conduct a market research. A market research involves assessing whether your business project is economically viable in the intended location. To do this, you will need to analyze existing bars, the habits of the guests you want to target, and the state of the competition. By taking a closer look at existing bars, you can see what works and what doesn’t, and you will have ideas on how to differentiate yourself from the competition.

Bar Trends that are working the best

In 2023, many new bar owners are basing their concept on a particular type of alcohol. Among the trends that are currently working best, we find:

Beer bars: You can easily distinguish yourself from the competition by offering original beers or implementing a self-service concept with a beer wall. This way, customers can serve themselves in a fun way, bypassing the lines.

Wine bars: If you opt for this type of bar, it is a good idea to focus on quality rather than quantity. Market research will provide more information on what is expected depending on your intended location.

Cocktail bars: this concept still works well in 2023, especially in tourist areas and big cities. However, competition is tough, and it’s important to develop a unique concept to build customer loyalty.

Bars based on a particular alcohol (rum, whiskey, gin, vodka, etc.): this type of bar will allow you to stand out quickly if such a concept does not yet exist in your intended location. However, they often appeal to a very targeted clientele, so make sure it exists where you want to settle.

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Finding the best location

The location is a crucial parameter for a bar, as it can alone determine the success or failure of the project. The basic rule is simple: the best location for your bar is where your clientele is. In other words, before determining which neighbourhood to establish yourself in, you should have a clear idea of the population living working our hanging out there.

Developing a business plan for your bar

A business plan is crucial for your bar’s prosperity. It serves as a compass directing your bar’s growth and assisting you in navigating the intricacies of bar ownership. A business plan should be quite short, ideally no more than two pages. It should address key aspects like your primary activities, product offerings, and resources. What sets you apart in the crowded market?

The budget required to open a bar

The starting amount for opening an independent bar varies a lot, depending on the location and the size of the premises. Rent can range anywhere from a few hundred to several thousand Euros per month. And depending of the condition of the premises and your bar concept, renovation and decoration can range from 10 000-100 000 Euros. But roughly you should calculate between 150 000-250 000 Euros to open a bar.

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How to equip you bar for success, what to think about when renovating, cost of stock and staff and much more!