What you need to include in a restaurant business plan
Consider these steps when making your business plan.
Your Restaurant concept (mission statement)
A good place to start with your business plan is to have a mission statement that describes your business, why you exist and your business concept. This should be followed by:
What is your vision, where do you want to be in the future? (Aim high).
What are your core values? Can you describe them?
Your key activities
What do you need to continue doing to reach your goals? Write them all down here.
What are you offering that makes you an attractive business on the market?
Your key resources
List some of your most valuable assets.
Your customer segments
Who is your target group, who is your most important customer and who is your dream customer? List those here and think about your overall customer base.
Your sales channels
What are your restaurant sales channels?
Where and how do you generate your income?
Where do you spend money to reach your goal?
Which partners do you have today, and which ones would you like to have in the future?
*Business plan template is inspired by Magnus Helgesson